To mark this year’s World Mental Health Day, Crane Electronics has launched an initiative that they hope gets their employees and the wider community talking.
Coinciding with World Mental Health Day (Thursday 10th October), the team at Crane have placed a pair of teabags in a paper pocket with the words ‘It’s Good To Torque’ on the front. Underneath it then says, ‘Put the kettle on and have a chat’.
This clever play on the words ‘torque’ and ‘talk’ not only gives a nod to the engineering industry but, more importantly, symbolises the power of conversation to create positive change.
And with the theme of World Mental Health Day 2024 being a focus of prioritising mental health in the workplace, Crane’s latest initiative could not be more appropriate.
Managing Director of Crane Electronics, Adrian Duffin said:
“At Crane, we recognise that mental health is just as important as physical health, which is why it’s vital that we play our part in breaking down barriers around our wellbeing.
Of course, we’re all starting to get better at talking more about mental health, but it’s no secret that it is still a huge issue in today’s society.
We thought that the twist on ‘torque’ and ‘talk’ would not only open up conversations but, better still, get people chatting with their colleagues, friends, and families about how they are feeling.
It might just be a couple of teabags – but sometimes all it takes is a chat over a cuppa to get those much more serious conversations going.”
In addition to distributing the teabag pockets internally – both at their UK and US headquarters [Crane Electronics Inc.] – Crane is also gifting a box of teabag pockets to local places like LOROS Hospice and the team at Hinckley Police Station.
Crane’s Marketing Manager, Michael Geraghty added:
“Life is busy – and sometimes, people need an excuse to put the kettle on and have a 15-minute break, a brew and a chat. We didn’t just want to break down barriers surrounding mental health at Crane, but we wanted to support members of our local community too.
The team at LOROS spend their entire working lives caring for others and our local Police Officers work tirelessly to protect members of the public. These teabag pockets are just a small way of saying thank you to both organisations – while encouraging their teams to focus on their own mental health by talking to others.”
On the back of the teabag pockets, there is a list of mental health organisations, for people to use if and when they need support.
“The idea is that, once the tea bags have been used, the person can keep the pocket somewhere easily accessible – whether it’s their purse, handbag or diary, for example – just in case they should ever need those contacts”
You can find out more about World Mental Health Day at wmhdofficial.com.